Yes Campaigning: Top 5 Tips

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1. You’re at a stall. The most important thing you can do is talk to undecided people. Immediately asking people to come and sign the Yes Declaration, without first having a conversation, will put them off. Instead of opening with “Would you like to sign the Declaration?” why not try “What are your thoughts on independence?”

2. Be understanding. Don’t treat people like their views are stupid.

3. Occasionally a No voter will turn up for a debate. If they can’t be convinced, end the conversation and talk to somebody else.

If they can be convinced, convince them.  

4. The appearance of the stall is important. You’ll probably be provided with an official Yes Scotland banner, but try and make it look more appealing with balloons, cakes, and wish trees. Make people stop and take pictures.

5. Don’t try to sound like a politician. People don’t like politicians. Don’t go on about statistics and numbers, unless you’re asked. Just have a human conversation about how you feel.

Andrew Redmond Barr
andrewrbarr.com
@AndrewRBarr

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There are 6 comments

  1. annie fraser

    I really, really, REALLY must brush up on No 2 :-( Actually, most of them – especially when I’ve partaken in a few beverages. Hmm, NOT a good idea to be in charge of a YES stall when pished… even slightly!

  2. Jeanne Tomlin

    And don’t use insulting names. In person or online, references to Bitter Together and Westmonster, etc are more likely to put people off than convince someone. Does it convince you when people call the FM names or call nationalists “cybernats”? It doesn’t work on other people either.

  3. disqus_azRdx4aRdn

    With all due respect, this sounds like brainwashing techniques and publicity rather than honest political discussion

    1. Michael Grady

      Can to suggest how someone shouldmapproach such an important discussion? How would you do this? What other way is there to broach an important but sensitive topic to try and convince people?

  4. Jack Fraser

    I used to think that asking people – ‘what are your thoughts on independence’ was a good starting point until one rude person replied – ‘my thoughts are my business’. Now I’ve changed my opening line to – ‘I’m campaigning for independence’ – and I let it flow from there.

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